CHINA: Hong Kong Shue Yan University

Hong Kong Shue Yan University Library Complex

Hong Kong: Students from the Department of Journalism and Communication of Hong Kong Shue Yan University participated in ‘the world Unplugged‘ experiment, led by Professor Leung Tin-Wai, Head of the Department of Journalism and Communication, and a senior fellow at the “New Directions in Global Media Education” session, a program hosted by the Salzburg Global Seminar during the 2010 Salzburg Academy on Media & Global Change in Salzburg, Austria.

The students at Hong Kong Shue Yan University vociferously complained about the exercise, noted Prof. Leung.  He observed, “I found our students cannot live alone by themselves for a period of 24 hours.  That may be because our living environment is really crowded. People are blanketed with all sorts of messages every day; from iPhones, public transport TV sets, billboards and free newspapers.”  In part because of the high media saturation of Hong Kong, a large percentage of the students failed to make it the entire 24 hours.

University background: Hong Kong Shue Yan University is a private research university with a student population of about 15,000. The campus overlooks Victoria Harbor from its perch on Braemar Hill on Hong Kong Island.  The school offers degrees in 12 disciplines, including journalism, history, psychology and law.  The students have easy access to campus computers both in classrooms, dormitories and other campus areas. They commonly use online resources for coursework and socializing.

Students’ experience: In a general assembly, Professor Leung Tin-Wai invited all students from the Department of Journalism and Communication of Hong Kong Shue Yan University to participate in ‘the world Unplugged‘ experiment. Approximately 40 students participated in full, from the last week in October to the first two weeks in November, 2010.